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Salesforce Arch-302 Exam Syllabus Topics:

Salesforce Certified B2C Solution Architect Sample Questions:

1. A company wants to integrate B2C Commerce and Marketing Cloud so that customers shopping online can be segmented for marketing campaigns like Abandoned Cart and Post Purchase Journeys.
Which two actions are needed to enable an Abandoned Cart Journey?
Choose 2 answers

A) Integrate product, order, and customer data feeds into Marketing Cloud Data Extensions
B) Use Mulesoft to bring order and customer data feeds from B2C Commerce to Marketing Cloud
C) Implement the Marketing Cloud coilect.js through the storefront by using the Connector's reference implementation
D) Integrate product, order, and customer data feeds into Service Cloud objects

2. A Marketing team plans to support the launch of a new product line. In discussion with the Sales and IT teams, the Marketing team proposed introducing a leads-management process, along with a web-to-lead form for the landing page that supports the product launch.
The leads captured using the form are added to the new nurturing journey in Marketing Cloud and subsequently routed to the relevant sales team once they qualify at a certain threshold.
What are two implications that a Solution Architect should consider prior to implementing this solution?
Choose 2 answers

A) Engagement history from the lead record will be natively available for contact record in Marketing Cloud
B) Leads are unique contact records in Marketing Cloud
C) Need for additional handling of consent, preferences, and compliance for converted leads in Marketing Cloud
D) Leads can have detrimental impact on quality of contact records in Sales Cloud

3. A global pharmaceutical company wants to roll-out online shopping for customers in multiple countries and needs a quick return on investment (ROI). The company is considering how to market products from prenatal vitamins to drug therapies that improve neonatal outcomes.
Each country has its own regulations around marketing and online sales. Some countries may not allow marketing to Individuals, but will allow marketing to healthcare providers and have different regulations for various channels and touchpoints. In some countries, they are allowed to use curated social content tor product ratings and discussions. In addition, branding Is uniquely defined In each country so the company would like to combine ecommerce with existing content management systems.
What strategy should a Solution Architect recommend to solve these needs?

A) Multi-org approach with Partner and Customer Communities, B2C Commerce, Heroku, and Mulesoft for SFKA-style development.
B) B2C Commerce, Marketing Cloud, and Experience Builder with multi-Currency and translation workbench.
C) Multi-org approach with Service Cloud, LINK cartridges and translation workbench, and Partner and Customer Communities.
D) Headless BZC Commerce. LINK cartridges. SFRA-style development with Heroku and MuleSoft.

4. A company uses Salesforce to store accounts and contacts. All users have switched to the Lightning Experience user interface. The Account Hierarchy feature is used extensively to relate companies to their subsidiaries. A Solution Architect finds that the data migration process is creating duplicate contacts with different primary accounts.
Which two options can the Solution Architect use to ensure that there is only a single contact for a particular person across all the subsidiaries of a company?

A) Customer Data Platform
B) Lightning Data Services
C) Duplicate Matching Rules
D) Enable Contact to Multiple Accounts

5. A company wants to migrate their existing in-house order management solution to the Salesforce Order Management product, which will trigger post-purchase transactional emails through Marketing Cloud. They are already using B2C Commerce, Service Cloud, and Marketing Cloud, as well as the B2C Commerce - Service Cloud Connector and Marketing Cloud Connect.
What are three actions that a Solution Architect must take when planning and deploying this solution? Choose
3 answers

A) Integrate Salesforce Order Management to B2C Commerce for order history and user self service.
B) Migrate subscriber keys in Marketing Cloud to a new Order Management customer identifier.
C) Modify the Service Cloud Connector implementation to remove potentially conflicting features with the Order Management Connector.
D) Replace the Service Cloud Connector with an Order Management Connector for B2C Commerce.
E) Configure data extensions and triggered sends in Marketing Cloud to support transactional emails for ordering scenarios.

Solutions: