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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Which of the following statements is the best regarding the use of market testing during new product launch?

A) Pseudo sale market testing is a valuable tool because it provides complete and very accurate information on whether a customer will purchase a new product
B) Test marketing the product is the most powerful and successful approach to market testing
C) Market testing is not necessary when product use testing was successful, capital investment is low, and the organization understands the business
D) Market testing must always be used to test the combined package of the product and the marketing plan to determine the level of success

2. In which of the following scenarios is it most important to use net present value rather than payback period for financial analysis of a new product's potential?

A) A low level od capital expenditure is required, the product has long potential life cyckle and interest rates are hign
B) A high level of capital expenditure is required, the product has long potential life cycle, and interest rates are high
C) Potential profitability is high, the product has a short life cycle and interest rates are high
D) Potential profitability is high, the product has a log life cycle and interest are low

3. The process desgned to build a product through a series of fixedlength iterations givining teams a framework for shipping software on a regular cadence is called:

A) Sprint
B) Scrum
C) Lean
D) Agile

4. A product innovation charter includes which of the following for a new product concept:
I. The market and technology focus
II. The goals and objectives
III. A detailed financial analysis and project plan

A) I and III
B) I and II
C) II and III
D) I, II and III

5. The framework, functions, and processes that guide activities in project, program and portfolio management and provide guidance, decision making and oversight is called:

A) Team leadership
B) Project management
C) Governance
D) General management

Solutions: